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Wednesday, July 12, 2017

BI-LO is a supermarket chain owned by Southeastern Grocers. As of October 2015, the company operates 164 supermarkets under the BI-LO brand in South Carolina (123 stores), North Carolina (24 stores) and Georgia (17 stores). The BI-LO headquarters were previously located in Mauldin, South Carolina, near Greenville.; however, they merged into Southeastern Grocers headquarters which is headquartered in Jacksonville, Florida, United States currently.

History



source : www.postandcourier.com

BI-LO was founded in 1961 by Frank L. Outlaw. The original name was Wrenn & Outlaw. The company was officially named BI-LO in 1963 after Outlaw conducted an employee store-naming contest to develop the "brand." His secretary, Edna Plumblee, won the contest by submitting the name "BI-LO."

BI-LO was sold to Ahold, a Dutch retail food conglomerate, in 1977. In 1994, Ahold purchased Red Food Stores, Inc. and merged its locations (around 55 of them) in Georgia, Alabama, and Tennessee into BI-LO the following year. In 2001, Ahold purchased the Birmingham, Alabama based Bruno's Supermarkets chain and combined its operations with BI-LO.

In 1998, the company sponsored the construction of the Bon Secours Wellness Arena (formerly the BI-LO Center) in Greenville, South Carolina.

In June 2001, BI-LO debuted their discount grocery format, FoodSmart in Camden, South Carolina. A month later, BI-LO purchased eight Harris Teeter grocery stores in South Carolina and converted those stores to either BI-LO or the FoodSmart formats.

In 2003, BI-LO invested in redesigning its store layout to attract high end customers. The result was the new Super BI-LO concept of a larger store layout featuring a greater selection of healthier foods, specialty foods and organic foods. Since then the company has opened new Super BI-LO branded stores as well as remodeled older stores in affluent neighborhoods.

In 2005, Ahold sold BI-LO/Bruno's to Lone Star Funds. In order to concentrate on renovating older stores, building new ones, and investing in newer information technology, the new owners sold off 104 BI-LO, FoodSmart, Bruno's, Food Fair, and Food World stores in areas where the chain did not have significant market penetration. They also sold off three BI-LO/Bruno's distribution centers to grocery wholesaler, C&S Wholesale Grocers who converted some of the stores to Southern Family Markets. Included in the sell-off were all stores in the Knoxville, TN area which nearly all were immediately occupied by Food City stores. As of 2010, one location in the area has not been leased to any business in five years, in part due to Food City already owning a former Winn-Dixie location just a short walk away.

On March 21, 2007, Lone Star Funds announced that they were spinning off the 67 Bruno's Supermarkets and Food World stores from BI-LO LLC into a separate company to be based out of Birmingham. On April 16, 2007, Lone Star announced that they were putting the 230-store BI-LO chain up for sale. Soon after, C&S announced that it was closing the Chattanooga distribution center that served the BI-LOs in the Chattanooga area and portions of North Georgia.

On March 23, 2009, the company announced that it had filed chapter 11 bankruptcy and intends to use the court-supervised process to address "an upcoming debt maturity." The move was largely due to the current credit crisis. The company said to expect its stores and regular operations to continue to operate as usual during the process. The company secured a $100 million loan from GE Capital in order to continue paying wages, salaries, benefits, suppliers, and vendors. In October 2009, Delhaize Group, headquartered in Belgium and owner of competing chain Food Lion, announced that it entered a preliminary, non-binding agreement to purchase $425 million worth of assets from the chain. Shortly after, in November 2009, the company filed plans with the U.S. Bankruptcy Court to restructure, with parent company Lone Star Funds providing a $350 million cash infusion, and Delhaize Group and Food Lion left out of the plans. Lone Star Funds said that it was possible that BI-LO could emerge from bankruptcy in the first quarter of 2010.

On May 12, 2010, the company officially emerged from bankruptcy protection, under a plan approved by the U.S. Bankruptcy Court, District of South Carolina. BI-LO, a Supermarket News Top 75 Retailer for 2010, remains under ownership of Lone Star Funds after restructuring. BI-LO was reportedly put up for sale in August 2010; Kroger and Publix were said to be interested in acquiring the chain, but they never developed anything from these rumors.

In September 2013, BI-LO agreed to buy 22 Piggly Wiggly stores in South Carolina and Georgia from Piggly Wiggly Carolina. The following day, BI-LO agreed to sell seven BI-LO locations in the Charlotte, North Carolina region to Publix.

In July 2015, Southeastern Grocers announced the sale of its 21 BI-LO locations in the Chattanooga market as well as eight BI-LO locations in Northern Georgia to K-VA-T Food Stores, which would rebrand the stores under its Food City banner. The two companies said that stores would begin transitioning August 30 and would be completed by October 5, 2015. Southeastern Grocers would likely use proceeds from the deal to reduce debt. This effectively ends BI-LOs presence in the Tennessee market.

In May 2017, Southeastern Grocers announced the closing of six BI-LO stores in North and South Carolina as part of a corporate-wide closure of 20 locations along with the elimination of some department lead roles at stores. Later that same month, BI-LO announced the closings of three additional stores in Newton, North Carolina and Florence and Irmo, South Carolina.

Private Labels

Throughout late 2004 and 2005, the company gradually phased out its private label "BI-LO" brand for its store products and replaced them with new packaging and a new name, "Southern Home", which began also being offered at Harveys Supermarkets locations after Southeastern Grocers' acquisition of the chain from Delhaize. Beginning in 2017, the Southern Home banner used for private-label products began to be phased out for a tiered brand entitled SE Grocers, which will be the private label brand used at all Southeastern Grocers owned stores, including Winn-Dixie (whose namesake private label brand is being phased out). The brand consists of SE Grocers Essentials, a budget-priced brand on staple items; SE Grocers, a mid-market private label brand equivalent to popular, national brands on everyday items; and SE Grocers Prestige, a higher end line offering more gourmet, exclusive, and health conscious items.

Acquisition of Winn-Dixie

On December 19, 2011 it was announced that BI-LO and Winn-Dixie would merge to create an organization with some 690 grocery stores and 63,000 employees in eight states throughout the southeastern United States. BI-LO will purchase Winn-Dixie for USD$530 million, and operate Winn-Dixie as a subsidiary with its stores maintaining the Winn-Dixie name. It was later announced that the merged company would be based at Winn-Dixie's former headquarters in Jacksonville, Florida. In early 2013, BI-LO phased out its own private label soft drinks in its BI-LO stores in favor of the "Chek" brand used by Winn-Dixie.

References



source : www.pinterest.com

External links



  • BI-LO Official website




source : www.bi-lo.com

 
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